Paid Media Mix – Google Search + Facebook Ads

Get the best of both worlds with Google Search + Facebook Ads and Instagram

Note: Plus $399 USD (Approx. $525 AU) Setup fee for new campaigns.

Our Paid Media Mix – Google + Facebook package provides your business with a dedicated PPC and Social Media specialist to create, manage, and monitor your Paid Digital Media Account and inclusive of management of two platforms. Keyword research is used to analyse which search terms will be more beneficial for your business.

A four-step process which consists of:
1) setting media objectives in light of marketing and advertising objectives,
2) developing a media strategy for implementing media objectives,
3) designing media tactics for realising media strategy, and
4) proposing procedures for evaluating the effectiveness of the media plan.

These are used to provide the business owner the digital presence he/she needs in Google & its Search partners. The same will be implemented on Facebook and Instagram. The goal is to allow the business owner to grow his/her company together with his online audience.

It also includes a Remarketing campaign that will target people who already visited your site.

Each PPC Package includes free Landing Page Analysis, daily performance monitoring, reporting, dashboard integration and reporting, and Project Manager consultation.

Package Details:

Platform

We utilise the correct platform to achieve the goals of our clients. Based on our client’s needs, this package includes the Google Search, Facebook Ads, with cross-posting to Instagram.

Search Campaign Setup

We deep dive into your business, followed by extensive research to come up with the most targeted keyword list and ad copies. All keywords and text only deployed upon your approval.

• Keyword Research: 6 hours
• Daily Budget Set-up
• Ad Scheduling
• Campaign Structuring
• Ad Copy Creation
• Ad Extensions
• Set-up Report

Search Campaign Management

We monitor and optimise your campaigns constantly to increase the efficiency for each click.

• Bid Optimisation: Twice a week
• Auditing
• Bidding
• Ad Copy Test
• Ad Extension Management
• Keyword Management
• Negative Keywords
• Report Analysis
• Report Generation: Monthly

Social Media

• Facebook Ads + Instagram cross-posting